02440naa a2200373Ia 4500 OSt 20260304133910.0 200107s2015 xx 000 0 und d English Foundation University Library Foundation University Library Foundation University Library (CBA-BAMM) LG 221 D35 B87 A5 B87 M37 2015 A51 1117 Amante, Jan Vincent 2103 author Consumer buying behavior of Dumagueteños toward Branded Medicines / by Jan Vincent Amante, Elvie Enjerto, Ian Lebanan, Catherine Merced, and Stephen Pael. Dumaguete City Foundation Uiniversity, 2015. 2015 52 leaves : ill. (col.) ; 28 cm volume resources rdacontent text txt rdamedia unmediated n rdacarrier volume nc A study analyzing consumer behavior of Dumaguete City residents toward branded medicines. Undergraduate feasibility study (Business Administration major in Marketing Management Bachelor of Science in) — Foundation University, 2015 Includes bibliographical references and appendices. Abstract It was the obiective of this study that we may determine the buying behavior of Dumagueteños towards Branded Medicines. The researchers selected the respondents with age groups from 18 and above as the target respondents. The survey questionnaires serve as the primary data gathering instrument for the respondents to answer. The distribution of the questionnaires handed to the people of the different barangays in Dumaguete City. Consumer behavior 2104 Philippines. Brand name products Marketing Philippines. 15127 Pharmaceutical industry Philippines. 15128 Marketing research Philippines. 15129 Project Feasibility Study : Business Administration major in Marketing Management Bachelor of Science in ; FSB310. Enjerto, Elvie T. 2105 Lebanan, Ian 2106 Merced, Catherine 2107 Pael, Stephen 2108 Consumer buying behavior of Dumagueteños toward Branded Medicines https://drive.google.com/file/d/15t_iIGK-y6-DqgjhMzw2ejM9oK2cPQCh/view?usp=sharing lcc FS LG 221 D35 B87 A5 B87 M37 2015 A51 (CBA-BAMM) 1117 1117 0 0 lcc 0 0 FOUNDATION FOUNDATION MAIN-UGThe 2017-10-09 Donated (CBA-BAMM) LG 221 D35 B87 A5 B87 M37 2015 A51 60875 2022-02-23 00:00:00 2022-02-23 FS CBA-BAMM-2026010