Amante, Jan Vincent creator author Enjerto, Elvie T. Lebanan, Ian Merced, Catherine Pael, Stephen text xx 2015 monographic und

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52 leaves : ill. (col.) ; 28 cm Abstract It was the obiective of this study that we may determine the buying behavior of Dumagueteños towards Branded Medicines. The researchers selected the respondents with age groups from 18 and above as the target respondents. The survey questionnaires serve as the primary data gathering instrument for the respondents to answer. The distribution of the questionnaires handed to the people of the different barangays in Dumaguete City. by Jan Vincent Amante, Elvie Enjerto, Ian Lebanan, Catherine Merced, and Stephen Pael. A study analyzing consumer behavior of Dumaguete City residents toward branded medicines. Undergraduate feasibility study (Business Administration major in Marketing Management Bachelor of Science in) — Foundation University, 2015 Includes bibliographical references and appendices. Consumer behavior Philippines Brand name products Marketing Philippines Pharmaceutical industry Philippines Marketing research Philippines (CBA-BAMM) LG 221 D35 B87 A5 B87 M37 2015 A51 https://drive.google.com/file/d/15t_iIGK-y6-DqgjhMzw2ejM9oK2cPQCh/view?usp=sharing https://drive.google.com/file/d/15t_iIGK-y6-DqgjhMzw2ejM9oK2cPQCh/view?usp=sharing Foundation University Library 200107 20260304133910.0 English