TY - BOOK AU - Dagooc, Ma. Glecelle S. AU - Dela Cruz, Jewel Mae AU - Deloria, Dan Byron TI - A feasibility study of establishing a pastry shop in Valencia, Negros Oriental T2 - CBA (FinMgt-FS) AV - CBA (FinMgt-FS) LG 221 D35 B87 A5 B87 F56 2021 D34 KW - Food service industry KW - Management. KW - Entrepreneurship KW - Business planning KW - Consumer preferences. KW - Baking KW - Desserts KW - Hospitality industry KW - Retail trade KW - Management KW - New business enterprises KW - Market surveys KW - Project Feasibility Study KW - Financial Management, Bachelor of Science in KW - FSB301 N1 - Tables; Includes bibliography: 112-113 leaves N2 - "In the Philippines, the sale of the baked goods have increased over the years. Considering the large and reliable Filipino market, the local baking industry remains strong. This can be seen in the number of bakeshops and stores located in commercial malls and busy streets across the country. For the past years, changes in the baking sector is observed along e=with the changes in the tastes, preferences, and lifestyles of most Filipinos. Through this idea, a study of establishing a pastry shop in Valencia, Negros Oriental has been conducted. The researchers gathered relevant data from its target market through the distribution of the survey questionnaire for sample size of 380 respondents who are currently residing in Valencia, Negros Oriental. For further discussion of the feasibility study, the researchers will be mentioning the five aspects of the business namely the management, marketing, technical, financial, and socio-economic." --Abstract ER -