Bobon, Francis Bernardo P. creator author. Caracol, Caryl Anne co-author Espinosa, Ma. Lyra Vie T co-author Lajato, Jason co-author Maquiling, Claire Ria co-author Villanueva, Renato co-author text Dumaguete City Foundation University 2018 monographic eng

print

vii, 209 leaves : ill. (col.) 28 cm ABSTRACT The objective of the study is to determine the feasibility of establishing The Food Shack at Amigo, Flores Avenue, Dumaguete City. The researcher determined the sample size of the respondents for the study. A total of 150 individuals from Dumaguete City, both local and foreign, served as respondents. The researchers administered survey questionnaires, which served as an instrument for the data collection. The study is limited only within the parameters of the City of Dumaguete where the proposed project is to be established. The viability of the proposed project was evaluated through the five aspects of the study, namely marketing aspect, technical aspect, management aspect, financial aspect, and socio-economic desirability of the proposed business. Findings of the study revealed that the proposed business is viable from the marketing, technical, management, financial, and socio-economic points of view. The proposed project will benefit the entire city of Dumaguete in terms of economic growth; it will provide job opportunities to the people, and the potential market that will provide a new dining experience Bachelor of Science in Hospitality Management Major in Hotel and Restaurant Management by Francis Bernardo P. Bobon, Caryl Ann Caracol, Ma. Lyra Vie T. Espinosa, and [others] Thesis Undergraduate (BS in Hospitality Management Major in Hotel and Restaurant Management) -- Foundation University, Dumaguete City, 2018. Includes bibliographical references and appendices. Restaurants Philippines Dumaguete City Planning Health resorts Philippines Management Food service Spas Philippines Management Food service Business planning Hospitality industry Management Philippines Feasibility studies Food industry Philippines Small business enterprises Planning Philippines CHM (HRM-FS) LG 221 D35 H67 A5 H68 2018 B63 Foundation University 260429 20260429151927.0 eng