TY  - BOOK
AU  - Bobon, Francis Bernardo P.
AU  - Caracol, Caryl Anne 
AU  - Espinosa, Ma. Lyra Vie T
AU  - Lajato, Jason 
AU  - Maquiling, Claire Ria
AU  - Villanueva, Renato 
TI  - Establishment of the food shack at brgy. Piapi Flores avenue, Dumaguete City, Negros Oriental
AV  - CHM (HRM-FS) LG 221 D35 H67  A5 H68 2018 B63 
KW  - Restaurants
KW  - Philippines
KW  - Dumaguete City.
KW  - Planning.
KW  - Health resorts
KW  - Philippines.
KW  - Management.
KW  - Food service Spas
KW  - Food service
KW  - Business planning.
KW  - Hospitality industry
KW  - Feasibility studies
KW  - Food industry
KW  - Small business enterprises
KW  - Planning
KW  - Research in Tourism & Hospitality
KW  - Hospitality Management Major in Hotel and Restaurant Management, Bachelor of Science.
KW  - HOSM 404
N1  - Includes bibliographical references and appendices.; Bachelor of Science in Hospitality Management Major in Hotel and Restaurant Management
N2  - ABSTRACT
The objective of the study is to determine the feasibility of establishing
The Food Shack at Amigo, Flores Avenue, Dumaguete City.
The researcher determined the sample size of the respondents for the
study. A total of 150 individuals from Dumaguete City, both local and foreign,
served as respondents. The researchers administered survey questionnaires,
which served as an instrument for the data collection. The study is limited only
within the parameters of the City of Dumaguete where the proposed project
is to be established.
The viability of the proposed project was evaluated through the five
aspects of the study, namely marketing aspect, technical aspect, management
aspect, financial aspect, and socio-economic desirability of the proposed
business. Findings of the study revealed that the proposed business is viable
from the marketing, technical, management, financial, and socio-economic
points of view.
The proposed project will benefit the entire city of Dumaguete in terms
of economic growth; it will provide job opportunities to the people, and the
potential market that will provide a new dining experience
ER  -