TY  - BOOK
AU  - Carbon, Peter W.
TI  - Business Communication: Developing leaders for a network world 
SN  - 9781266110139
AV  - HF 5718 2026 C37
KW  - Business communication
KW  - Business enterprises
KW  - Computer networks
KW  -  Business communication
KW  - Computer network resources
KW  - BSBA Human Resource Management
KW  - Effective Communication in Organization & Networking
KW  - HRD302
N1  - index; Includes bibliographical references and index
N2  -  "Business Communication: Developing Leaders for a Networked World. Taking Peter Cardon's practitioner and case-based approach, this text helps students develop an understanding of how course content applies to the business world. Maintaining a central theme of credibility, the fifth edition communicates why credibility is essential to effective communication in today's rapidly changing business environment. Cardon's text, integrated with Connect for Business Communication, provides a contemporary yet traditional view into the business communication field, empowering students to learn bedrock communication principles while also staying up to date with cultural and technological changes in the business world-transforming them into leaders for a networked world"-- Provided by publisher
ER  -