Establishment of Space Art Cafe at Rizal Boulevard, Dumaguete City /
by Hannah L. Calumpang, Gaile Elionore A. Leopoldo, Daniela T. Morte, and [others]
- Dumaguete City : Foundation University, 2018.
- 136 leaves : ill. (col.) 28 cm leaves
- CHM (HRM-FS) .
Feasibility study submitted to Foundation University.
Includes bibliographical references and appendices.
Abstract This feasibility study conducted by the researchers proposes a business named The Space Art Café, a galactic themed café that will be located at Rizal Boulevard, Dumaguete City. Using the method of survey questionnaires, the researchers were able to identify the demands of the potential market. The result of the study shows that The Space Art Café is profitable basing on the financial assumptions. Technically speaking, the proposed business is feasible. A lot of data and information were gathered by the researchers to help this study. To help in determining whether the proposed business is feasible, the researchers used five aspects; the Marketing Aspect, the Management Aspect, Financial Aspect, Technical Aspect and the Socio-economic Aspect. For the management part, The Space Art Café is also feasible with its marketing aspect. Through survey questionnaire method, the proposed business' marketability has been evaluated. Its respondents were composed of locals, foreigners, young professionals, government employees or workers, tourists, students and parents; with a total number of 394 respondents. The proposed business is concluded by the researchers to be feasible based on its five different aspects.
Bachelor of Science in Hospitality Management Major in Hotel and Restaurant Management
Coffeehouses--Management. Restaurants--Management. --Philippines. Food service--Management. --Philippines Small business--Planning.
Dumaguete City (Philippines)--Commerce.
Research in Tourism & Hospitality :--Hospitality Management Major in Hotel and Restaurant Management, Bachelor of Science. ;--HOSM 404