02953naa a2200301Ia 4500003000400000005001700004007000200021008004100023040006600064050005600130100003100186245016200217264006100379300007300440336002600513337002800539338002700567502011200594504005600706520159200762650002802354650002702382650002502409650004002434658011002474700002902584700003802613OSt20261014102055.0a261014s2017 xx 000 0 und d aFoundation UniversitybEngcFoundation UniversityerdadFULib aCBA (MktMgt-FS) LG 221 D35 B87bA5 B87 M37 2014 B38 aBatlag, Jachin L.eauthor.10aA feasibility study of putting up M/C Bayview Restaurant [undergraduate feasibility study] /cby Jachin L. Batlag, Mae M. Magpong and Lenniel Amor M. Padasas aDumaguete City :bFoundation Uiniversity, c2014.42014. aviii, 113 leaves :bill. (chiefly color) ;c28 cm.3volumefresource 2rdacontentatextbtxt 2rdamediaaunmediatedbn 3rdacarrieravolumebnc eUndergraduate feasibility (BS in Administration Major Marketing Management) -- Foundation University, 2014. aIncludes bibliographical references and appendices. aABSTRACT The objective of this study was to determine the feasibility and viability of establishing a restaurant named M/CBayview Restaurant in Rizal Boulevard Dumaguete City, Negros Oriental. The researcher employed the project feasibility approach. A total of 400 respondents were selected as respondents. The specific areas that are covered in the feasibility study are marketing, management, technical, financial, and socio-economic aspects of the proposed project. The proponent will invest a total of Php4,526,752.43 as his initial capital. The capital of this project will come from Mr.Dario Pellicciari. On the basis of the vital findings of this study, the researchers made a conclusion that the project is feasible from a marketing point of view. Since all the resources necessary for operation are readily available and the cost associated with these resources is justifiable, the project is also technically feasible. From the management perspective, the proposed project is manageable since the organizational structure is appropriate and workable, and the management aspect of the study depicts comprehensive manpower that includes salaries, wages, and employee benefits that conform to the existing labor standards and practices. With such indicators as liquidity, stability, profitability, and operating efficiency pointing to a very favorable financial condition, the project is finally viable. The project is deemed socially desirable and economically acceptable since M/C Bayview Restaurant is a big help to the economy, providing employment and income to the people. aRestaurantsxPlanning.  aRestaurant management. aFeasibility studies. aNew business enterprisesxPlanning. aProject Feasibility Study :bAdministration Major Marketing Management, Bachelor of Science in ;cFSB301.1 aMagpong, Mae M.,eauthor1 aPadasas, Lenniel Amor M.,eauthor