000 | 01239cam a2200349 i 4500 | ||
---|---|---|---|
001 | 22553903 | ||
003 | OSt | ||
005 | 20241022171117.0 | ||
008 | 220519s2024 caua b 001 0 eng | ||
010 | _a 2022938966 | ||
020 |
_a9781529779806 _q(hardcover) |
||
020 |
_a9781529779790 _q(paperback) |
||
040 |
_aFoundation University _beng _erda _cFoundation University _dFoundation University |
||
042 | _apcc | ||
050 | 0 | 0 |
_aHF5415 _b.T78 2024 |
082 | 0 | 0 |
_a658.8 _223/eng/20231016 |
100 | 1 |
_aTuten, Tracy L., _d1967- _eauthor. _98577 |
|
245 | 1 | 0 |
_aPrinciples of marketing for a digital age / _cTracy L. Tuten. |
250 | _a2nd edition. | ||
264 | 1 |
_aLos Angeles : _bSAGE, _c[2024] |
|
300 |
_axxiii, 472 pages : _bcolor illustrations ; _c26 cm |
||
336 |
_atext _btxt _2rdacontent |
||
337 |
_aunmediated _bn _2rdamedia |
||
338 |
_avolume _bnc _2rdacarrier |
||
504 | _aIncludes bibliographical references (pages 437-462) and index. | ||
650 | 0 |
_aMarketing. _96062 |
|
650 | 0 | _aInternet marketing. | |
658 | _aCollege of Business Administration | ||
906 |
_a7 _bcbc _corignew _d2 _eepcn _f20 _gy-gencatlg |
||
942 |
_2lcc _cBK _n0 |
||
999 |
_c3725 _d3725 |