000 03546naa a2200361Ia 4500
003 OSt
005 20261028162231.0
008 261028s2017 xx 000 0 und d
040 _aFoundation University
_beng
_cFoundation University
_dFoundation University
050 _aCBA (MktMgt-FS) LG 221 D35 B87
_bA5 B87 M37 2015 A43
099 _a1516
100 _aAmbos, Antonio V.,
_93225
_eauthor
245 1 0 _aEstablishment of a customize pizza shop along Sta. Catalina St., Dumaguete City [undergraduate feasibility] /
_cby Antonio V. Ambos, Alvin Kenneth F. Apuado, Cherry S. Argonista, Angelie S. Igos and Bernadina P. Rivera.
264 _aDumaguete City :
_bFoundation University ;
_c2015.
_42015
300 _a141 pages :
_bcolor Illustration ;
_c28 cm.
_3feasibility study
_fleaves
336 _2rdacontent
_atext
_btxt
337 _2rdamedia
_aunmediated
_bn
338 _3feasibility study
_avolume
_bnc
_2rdacarrier
502 _aUndergraduate thesis (BS in Business Administration Major in Marketing Management) -- Foundation University, 2015
504 _aIncludes bibliographical references and appendices.
520 _aThe main objective of the study is geared towards the determination of the feasibility of establishing a pizza shop along Sta. Catalina St., Dumaguete City. In addition, such proposed business will be named as " YOUR PIZZA". Specifically, it focuses on attesting the feasibility of the different aspects of the proposed business such as marketing, technical, management, financial and socio-economic. In the conduct of the study, the researchers floated for a total of 400 survey questionnaires to the barangays in Dumaguete City. The number of respondents was computed through the use of Sloven's Formula. Each barangay has its corresponding number of questionnaires floated that is base on the computation using the sampling method as its statistical tool in gathering necessary data. The gathered data was treated using percentage to determine the weight of the responses. The study revealed that the marketing aspect of the business is proven to be feasible since it yields positive acceptance by the respondents with regards to the proposed business. The technical aspect is considered viable for machineries; equipment and supplies are readily available in the city. Moreover, the applicability of the management aspect and its structure is seen for manpower requirements of the study could be acquired with the present labor market of Dumaguete. The proposed business is financially feasible for it projects positive and great figures. And lastly, it is socio-economically acceptable for the reason that it will surely provide job opportunities to the locality and would abide on existing environmental regulations provided for by law. -- Abstract
650 _aPizza restaurants
_xManagement.
_919349
650 _aNew business enterprises
_xPlanning.
_95124
650 _aSmall business
_xFeasibility studies.
_919350
651 _aDumaguete City (Philippines)
_xCommerce.
_916699
658 _aProject feasibility study :
_bBusiness Administration (Major in Marketing Management), Bachelor of Science in,
_cFSB301
700 _aApuado, Alvin Kenneth F.,
_eauthor.
_919351
700 _aArgonista, Cherry S.,
_eauthor.
_919352
700 _aIgos, Angelie S.
_eauthor.
_919353
700 _aRivera, Bernadina P.,
_eauthor.
_915122
900 0 _4Sapalaran, James O., cataloger
942 _2lcc
_cTH
_hLG 221 D35 B87
_iA5 B87 M37 2015 A43
_kCBA (MktMgt-FS)
999 _c6782
_d6782