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A Marketing research on the factors affecting the consumers' consideration in acquiring a loyalty card in the Gasoline Station Dumaguete City.

By: Contributor(s): Material type: ArticleArticleDumaguete City Foundation University, 2017Description: 43Subject(s): DDC classification:
  • F73
Summary: Focuses on determining the factors affecting the Consumers' Consideration in Acquiring a Loyalty Card in Gasoline Station; reveals that majority of the respondents belongs to the young professionals sector who are male and earning less a minimum per month.
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Focuses on determining the factors affecting the Consumers' Consideration in Acquiring a Loyalty Card in Gasoline Station; reveals that majority of the respondents belongs to the young professionals sector who are male and earning less a minimum per month.

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