OBE Outcomes Based Education--Cover

Includes bibliographical references and index.

Communication in the global world -- Communication in the digital age -- Communication for information and persuasion purposes --
Communication for work purposes -- Communication for academic purposes.

"It is natural for humans to communicate. Even before you learn a language you already communicate through your coos and cries when you were a baby. One interesting, major milestone about your ability to communicate with others happens as early as the 10 first months of your life. It is at this point that you start to understand your coos and cries can be used to achieve something. This is the stage in your pre-linguistic life that you first develop intentionally -- the stage where you first realize that communication can be used to achieve something, that “communication always has a purpose.”

The course purposive communication is about writing, speaking, and presenting to different audiences and is for various purposes (CMO 20, s 2013). it highlights the importance of purposeful and meaningful communication in a global and multicultural world that we live in. The course is composed of various differentiated and challenging tasks designed to enhance your critical thinking, listening, speaking, reading, writing, and viewing skills and your intercultural competence in communicating to people coming form diverse backgrounds. You will be exposed and challenge to use the different digital tools in conveying your ideas to audiences whose needs are shaped by the peculiarities of their situations and cultures. By the end of the course, you should have acquired and mastered the essential knowledge, skills, and competencies that will help you achieved your academic and professional goals. This module is designed to achieve these objectives."--Back cover