A marketing research on Online Shopping as perceived by Foundation University College students of Dumaguete City.
Material type:
- M61
Item type | Current library | Call number | Status | Barcode | |
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Foundation University Library Undergraduate Thesis | M61 (Browse shelf(Opens below)) | Available | 60567 |
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A thesis about the perception of Foundation University college students towards Online Shopping in terms on how their decision are affected by the factors of price, benefit and risk; reveals that the respondents have different responses in different ares that affect their perception toward Online shopping and price, benefit and risk factors are influential on the perception of FU college students towards online shopping.
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