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Marketing news.

Marketing news. - Chicago, Ill. : American Marketing Association, 2019. - v. : ill. (some col.) ; 28 cm. - weekly - Began with: Vol. 1, no. 1 (Jan. 1, 1967)

Marketing News is the official magazine of the American Marketing Association (AMA). It provides timely insights, trends, research findings, and practical strategies relevant to marketing professionals, educators, and students. The publication covers topics such as consumer behavior, digital marketing, branding, advertising, data analytics, and marketing ethics. It also features interviews with industry leaders, case studies, and thought leadership articles from academic and corporate contributors.

Distributed biweekly, Marketing News serves as a key resource for staying updated on developments in the dynamic world of marketing.

0025-3790 = Marketing news.

sn 78003814


Marketing -- Periodicals.
Advertising -- Periodicals.
Marketing research -- Periodicals.

Journal.


Periodicals.

(CBA-Acct-P) HF5410 .M37 / 2019 vol.53 n.1