International business growth strategies for emerging markets : creating sustainable entrepreneurial expansion /
Hazzan, Seni,
International business growth strategies for emerging markets : creating sustainable entrepreneurial expansion / Seni Hazzan, Alym Amlani, and Paul Davis. - xxvi, 250 pages; illustrations, 25 cm. volume - Small business & entrepreneurship .
Includes bibliographical references and index.
"International Business Growth Strategies for Emerging Markets: Creating Sustainable Entrepreneurial Expansion is a comprehensive introductory guide to taking sustainable business into, and doing business within, the world's fastest-growing economies. The authors, multi-cultural seasoned experts in accounting, finance, law, and strategy, stress the fundamental importance of sustainability. They underline the critical role of research and analysis before action. The potential positive impact of AI and digital transformation is a consistent theme. Drawing on their own experiences and a rich panoply of relevant literature, the authors highlight opportunities, risks, and proven techniques for market entry. Primarily written to inform undergraduate and postgraduate business students, the book also appeals to executives and managers tasked with crafting successful plans for businesses contemplating foundation or expansion in a world of unlimited potential"--
9781003638490
2025023660
International business enterprises--Management.--Developing countries
Strategic planning.
Bachelor of Science in Business Administration, Major in Marketing Management ;--International Business & Trade (Creator Practice 1),--IBT301A
HD 62.4 / .2026 H39
658/.049
International business growth strategies for emerging markets : creating sustainable entrepreneurial expansion / Seni Hazzan, Alym Amlani, and Paul Davis. - xxvi, 250 pages; illustrations, 25 cm. volume - Small business & entrepreneurship .
Includes bibliographical references and index.
"International Business Growth Strategies for Emerging Markets: Creating Sustainable Entrepreneurial Expansion is a comprehensive introductory guide to taking sustainable business into, and doing business within, the world's fastest-growing economies. The authors, multi-cultural seasoned experts in accounting, finance, law, and strategy, stress the fundamental importance of sustainability. They underline the critical role of research and analysis before action. The potential positive impact of AI and digital transformation is a consistent theme. Drawing on their own experiences and a rich panoply of relevant literature, the authors highlight opportunities, risks, and proven techniques for market entry. Primarily written to inform undergraduate and postgraduate business students, the book also appeals to executives and managers tasked with crafting successful plans for businesses contemplating foundation or expansion in a world of unlimited potential"--
9781003638490
2025023660
International business enterprises--Management.--Developing countries
Strategic planning.
Bachelor of Science in Business Administration, Major in Marketing Management ;--International Business & Trade (Creator Practice 1),--IBT301A
HD 62.4 / .2026 H39
658/.049