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A feasibility study of establishing a pastry shop in Valencia, Negros Oriental /

Dagooc, Ma. Glecelle S.

A feasibility study of establishing a pastry shop in Valencia, Negros Oriental / by Ma. Glecelle S. Dagooc, Jewel Mae Dela Cruz, Dan Byron Deloria - Dumaguete City : Foundation University, 2021 - 6 [unnumbered leaves], 123 leaves : illustrations ; 28 cm.

Tables.

Includes bibliography: 112-113 leaves.

"In the Philippines, the sale of the baked goods have increased over the years. Considering the large and reliable Filipino market, the local baking industry remains strong. This can be seen in the number of bakeshops and stores located in commercial malls and busy streets across the country. For the past years, changes in the baking sector is observed along e=with the changes in the tastes, preferences, and lifestyles of most Filipinos. Through this idea, a study of establishing a pastry shop in Valencia, Negros Oriental has been conducted. The researchers gathered relevant data from its target market through the distribution of the survey questionnaire for sample size of 380 respondents who are currently residing in Valencia, Negros Oriental. For further discussion of the feasibility study, the researchers will be mentioning the five aspects of the business namely the management, marketing, technical, financial, and socio-economic." --Abstract

/ D134 2021