Marketing management : (Record no. 2211)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00675naa a2200229Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 200107s1996 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780132548977 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.80095 |
| Item number | K84 |
| 083 ## - ADDITIONAL DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.80095 K84 |
| 099 ## - LOCAL FREE-TEXT CALL NUMBER (OCLC) | |
| Classification number | 2211 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 9 (RLIN) | 4736 |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing management : |
| Remainder of title | an Asian perspective. |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | New York : |
| Name of producer, publisher, distributor, manufacturer | Prentice Hall, |
| Date of production, publication, distribution, manufacture, or copyright notice | 1996. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii,1055 |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| Geographic subdivision | Asia |
| General subdivision | Management. |
| 9 (RLIN) | 4737 |
| 651 ## - SUBJECT ADDED ENTRY--GEOGRAPHIC NAME | |
| Geographic name | Asia. |
| 9 (RLIN) | 4738 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ang, Swee Hoon |
| 9 (RLIN) | 4739 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Tan, Chin Tiong |
| 9 (RLIN) | 4740 |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Leong, Siew Meng |
| 9 (RLIN) | 4741 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Foundation University Library | Foundation University Library | Circulation | 02/14/2020 | Donated | 2 | 658.80095 K84 | 61806 | 02/10/2023 | 02/10/2023 | 02/23/2022 | Books |