Event management for the tourism and hospitality management / (Record no. 3295)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02635nam a22002777a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230908212331.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230906b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 97803667649920 |
| Terms of availability | [paperback]. |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Terms of availability | Mind Mover : |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Terms of availability | ₱5,634.00 |
| 040 ## - CATALOGING SOURCE | |
| Language of cataloging | English |
| Transcribing agency | Foundation University Library |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 394.2068 |
| Item number | K83 2022 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kolb, Bonita |
| Relator term | Author |
| 9 (RLIN) | 7003 |
| 245 ## - TITLE STATEMENT | |
| Title | Event management for the tourism and hospitality management / |
| Statement of responsibility, etc. | by Bonita M. Kolb |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Abingdon, Oxon : |
| Name of publisher, distributor, etc. | Routledge, |
| Date of publication, distribution, etc. | 2022 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | ix, 164 pages : |
| Other physical details | illustrations ; |
| Dimensions | 25 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | List of Cases<br/>1 Meeting changing event visitor expectations.<br/>2 Assessing the community for the event potential.<br/>3 Determining event goals and objectives.<br/>4 Targeting the event visitor segment.<br/>5 Researching potential visitors.<br/>6 Developing the budget and setting the price.<br/>7 Creating the event experience.<br/>8 Managing the event.<br/>9 Branding and event promotion.<br/>10 Promoting with traditional media.<br/>11 Connecting with social media.<br/>12 Assessing event success.<br/><br/>Event plan outline.<br/>Index |
| 520 ## - ABSTRACT, SUMMARY, ETC. | |
| Abstract, Summary, etc. | "Provides a theoretical and practical approach to each students of Tourism and Hospitality the basics of planning, managing and evaluating all types of events. Chapters covers skills such as visitor segmentation, product analysis, developing a budget, promotion and after-event assessment. Special emphasis is placed on critical issues now facing event managers, such as environmental sustainability and awareness of cultural diversity, technology and community engagement. The reader will learn the necessity of connecting events with community heritage and culture to provide the local, personalized experienced desired by visitors. Each chapter covers the unique step in the planning process and corresponds to a section of a detailed event plan outline outline found at the end of the book that can be submitted as a semester-long assignment. Making use of international case studies in ever chapter, this book provides real-world examples to contextualize the information given. This will be essential reading for all tourism and hospitality students with an interest in events management and design, and for practitioners employed in tour companies, cruise ships, destination management organizations and cultural festivals." --Provided by the Publisher. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Special events |
| General subdivision | Management. |
| 9 (RLIN) | 7004 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Special events |
| General subdivision | Marketing. |
| 9 (RLIN) | 6453 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Hospitality. |
| 9 (RLIN) | 6930 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Tourism. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Suppress in OPAC | No |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Foundation University Library | Foundation University Library | 09/06/2023 | Purchased | Circ 394.2068 K83 2022 | 63070 | 09/06/2023 | 09/06/2023 | Books |