Marketing Management : (Record no. 4030)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01081nam a22002897a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250304020840.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 230927b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-981-5097-29-0 |
| 040 ## - CATALOGING SOURCE | |
| Language of cataloging | eng |
| Transcribing agency | Foundation University Library |
| Description conventions | rda |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | (CBA-BAMM) HF5415.13 |
| Item number | .2023 L142 c.1 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Lacobucci, Dawn |
| Relator term | author |
| 9 (RLIN) | 7164 |
| 245 ## - TITLE STATEMENT | |
| Title | Marketing Management : |
| Statement of responsibility, etc. | by Dawn Lacobucci |
| 250 ## - EDITION STATEMENT | |
| Edition statement | Phil. Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Tagguig City : |
| Name of publisher, distributor, etc. | Cengage Learning Asia Pre Ltd (Philippine Branch) |
| Date of publication, distribution, etc. | 2023 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii, 327 pages : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Tables. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and appendices. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | LC |
| Topical term or geographic name entry element | Marketing--Management. |
| 9 (RLIN) | 9559 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | LC |
| Topical term or geographic name entry element | Marketing Strategy |
| 9 (RLIN) | 9644 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | LC |
| Topical term or geographic name entry element | Product Positioning |
| 9 (RLIN) | 9645 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | LC |
| Topical term or geographic name entry element | Positioning via Price, Place, and Promotion |
| 9 (RLIN) | 9646 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Source of heading or term | LC |
| Topical term or geographic name entry element | Long-Term Financing-Debts |
| 9 (RLIN) | 9647 |
| 658 ## - INDEX TERM--CURRICULUM OBJECTIVE | |
| Main curriculum objective | Management & Accounting, Bachelor of Science in |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Source of heading or term | FU |
| Topical term or geographic name as entry element | Capstone |
| 9 (RLIN) | 9657 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Library of Congress Classification |
| Koha item type | Filipiniana |
| Suppress in OPAC | No |
| Classification part | (CBA-BAMM) HF5415.13 |
| Item part | .2023 L142 c.1 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type | Accession Number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Library of Congress Classification | Foundation University Library | Foundation University Library | Filipiniana | 12/04/2024 | library budget | (CBA-BAMM) HF5415.13 .2023 L142 c.1 | 0092024005007001 | 12/04/2024 | c.1 | 12/04/2024 | Filipiniana | CBA-BAMM-2024001 | |||||
| Library of Congress Classification | Foundation University Library | Foundation University Library | Filipiniana | 12/04/2024 | library budget | (CBA-BAMM) HF5415.13 .2023 L142 c.2 | 0092024005007002 | 12/04/2024 | c.2 | 12/04/2024 | Filipiniana | CBA-BAMM-2024002 | |||||
| Library of Congress Classification | Foundation University Library | Foundation University Library | Filipiniana | 12/04/2024 | library Budget | (CBA-BAMM) HF5415.13 .2023 L142 c.3 | 0092024005007003 | 12/04/2024 | c.3 | 12/04/2024 | Filipiniana | CBA-BAMM-2024003 |