Strategic management : concepts and cases : a competitive advantage approach / by Fred R. David, Forest R. David, Meredith E. David
Material type:
- 1292441402
- 9781292441405
- 658.4012 D28 2023
Item type | Current library | Call number | Status | Barcode | |
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Foundation University Library | Grad 658.4012 D28 2023 (Browse shelf(Opens below)) | Available | 63034 |
Tables.
"This is a special edition of an established title widely used by colleges and universities throughout the world. Pearson published this exclusive edition for the benefit of students outside the United States and Canada. If you purchased this book within the USA or Canada, you should be aware that it has been imported without the approval of the Publisher or Author." --On Cover
Includes bibliographical references and index.
Contents:
Part 1: Overview of strategic management
Part 2: Strategy formulation
Part 3: Strategy implementation
Part 4: Strategy evaluation and governance
Part 5: Key strategic-management topics
Part 6: Strategic-management case analysis
"In today's increasingly global business environment, an organization's survival depends on formulating, evaluating, and implementing key decisions. Presenting logical, systematic, and objective approach to shaping and organization's direction, Strategic Management: A competitive advantage approach, concepts and cases is by far the most practical skills-oriented textbook in the field. The chapters progress based on the leading integrative model that enables students to learn the process of actually doing strategic planning, thereby honing one of today's most sought-after employability skills. This unique "learning by doing" approach is complemented, in the seventeenth edition, by an even wider ranging coverage of important issues in business ethics, social responsibility, global operations, and sustainability-all framed within a strategic-planning framework." --On Cover
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