Undergraduate feasibility study (Business Administration Major in Management Accounting, Bachelor of Science in) -- Foundation University, Dumaguete City, Philippines, 2015.

Includes bibliographical references and appendices.

ABSTRACT
Establishment of J and L Poultry Farm in
TITLE OF THE STUDY
Calabnugan, Sibulan, Negros Oriental
Abrigo, Charlyn O., BSBA-MA
AUTHORS
Amarille, Mary Jane D., BSBA-M
Fon, Jemenell R., BSBA-MA
Mariňo, Gina B., BSBA-MA
Torremocha, Irikaj Geline E., BSBA-MA
SCHOOL
Foundation University
LOCATION
Dr. Miciano Road, Dumaguete City
The study is entitled "Feasibility on Establishing J and L Poultry Farm in
Calabnugan, Sibulan". It is conducted to evaluate the overall viabiity of the
business, to measure its long-term profitability, to determine its competitive
advantage over the existing businesses in the industry, to know if there is
substantial demand for the products that it offers, and to find out whether the
company can gain patronage to its identified target market. Furthermore, the
study aims to assess the potential contribution of the proposed business to the
commercialization of Calabnugan, Sibulan, Negros Oriental.
Its overall viability is evaluated through assessing its five major aspects
namely: marketing, financial, management, technical, and socio-economi
aspects. For convenience and suitability, quantitative method of research through
sampling technique is used in which survey questionnaires are utilized from a
selected sample of a specific population identified through the Department of
Trade and Industry.
As per result, the proposed study is proven feasible in the marketing point
of view because there is a substantial demand for broiler meat: its financial
viability has been proven sustainable for it has the ability to generate income
the same time recovering its cost of investment in a relatively shorter period;
socio-economic aspect is very workable; technical aspect and socio-economic
aspects are both viable.